Josh Richards, the TikTok star and co-founder of CrossCheck Studios, will create and produce TV content material solely for Amazon Studios below a first-look deal, the corporate mentioned on Thursday.It’s not instantly clear what sort of exhibits Richards can be creating and producing for the studio, however an Amazon Studios spokesperson advised The Hollywood Reporter that the deal doesn’t define a set variety of exhibits that Richards should produce.Extra from The Hollywood ReporterAmazon may also benefit from Richards’ social media bona fides by tapping the creator and entrepreneur to make customized social content material for Amazon Studios IP and different manufacturers out there on Amazon’s streaming service, Prime Video, like Thursday Evening Soccer, which Amazon acquired the unique rights to this yr.Further phrases of the deal, which was first reported by Selection, weren’t disclosed.Richards first rose to recognition on TikTok, the place he now has greater than 25.6 million followers. In recent times, Richards has centered his consideration towards the enterprise aspect of the creator business, the place he’s the co-founder and working associate of the VC fund Animal Capital, which targets Gen Z and digital creators, and is a former co-founder of TalentX, the administration and manufacturing firm catering towards content material creators. Final yr, Richards additionally partnered with Mark Wahlberg’s Unrealistic Concepts to launch the media firm CrossCheck Studios, which introduced on former ICM agent Chris Sawtelle as president and co-founder.“We’re extraordinarily excited to welcome Josh and his unbelievable group into the Amazon Studios and Prime Video fold,” Lee Stimmel, the top of influencer advertising and marketing at Prime Video, mentioned. “Josh has an incredible observe file of making participating content material that resonates along with his tens of millions of followers. We can not wait to get began constructing social content material codecs with Josh that can excite our prospects everywhere in the world.”Story continues“Josh is the right character and artistic to associate with as we launch Thursday Evening Soccer on Prime Video,” Nick Pepper, the top of studio inventive content material at Amazon Studios, added. “We sit up for the entire inventive ingenuity forward with each Josh and CrossCheck Studios.”Click on right here to learn the complete article.